I hope that I’m not the only one who has some trouble pricing creative work.  Some folks seem to just know their price points immediately.  Maybe because they’ve been at it for a while or there’s a distinct range for their particular craft.  For those in the arts world, it can be pretty difficult considering the huge range of values put upon artwork.  If you are trying to make a living, you obviously need to make enough profit to sustain your costs.  Enter the series of mathematical calculations that go along with running a business.  I’ve done some research regarding pricing and there are countless articles and discussions offered online to read.  Fine and dandy to mess around with Excel sheet documents and fancy formulas, but it all feels uncomfortable and dry to me.  I know, I know…it’s all part of business.

I realize that it is essential to figure out these business basics to make a career out of your creative work.  The formal methods work to balance the books, but at the end of the day I always encounter the soft, not calculable part of business.  I have to feel that the price is right in the end.  Yes, emotions…but really it’s surveying the scene and something about supply and demand – details forgotten from that Economics class I took way back.  I need to value my work, but I need affordability as well.  It’s great to believe your painting is worth a million dollars – let’s say – but if it never sells you certainly can’t make a living off of that.  It’s a constant struggle to not devalue yourself, but still make your work sellable.  A few pieces for lots or lots of pieces for little?  What strategy to take?  What feels right?  Oh…it boggles my mind still…